1) The sponsoring agency of a special supplement will be required to provide authority letter of the clients consent and undertaking by the agency to share 50% of agency com mission with participating agencies on the advertisements contributed by them in the supplement at least 7 days before the date of supplement.
2) The sponsoring agency shall guarantee volume of supplement in each member publication and in case of failure to meet the guaranteed volume, shall be liable to pay the unutilized space, if any.
3) It shall be the responsibility of the agency / clients to provide advertisement and material as per ratio agreed mutually by member publication and the sponsoring agency.
4) The sponsoring agencies shall be entitled for their agency commission on the supplements regularized and circulated by the APNS. Those member publications not included in the list contained by the circular on special supplement, if arrange a supplement by their own efforts, the sponsoring agency shall have no entitlement of agency commission on such supplement.
5) The minimum volume of special supplement in no case shall be less than two pages.
6) It shall be the sole responsibility of the sponsoring agency to supply material in the language of the publication and lay out etc., three days before the date of issue. In case of failure on the part of the agency, it shall not be entitled for agency commission.
7) The participating agencies to the supplement shall be required to issue their own release orders to member publications and the member publications will send their bills directly to the concerned participating agency who will be responsible for making payment against their advertisements directly to member publications deducting their share of 7-1/2% commission.
8) The sponsoring agency shall be entitled to 7-1/2% agency commission on the advertisements acquired by member publications themselves or through accredited agencies on their listed clients.
9) Member publications shall be responsible to abide by the agreement reached by them with the sponsoring agency. |
